Setting the Scene
Cranes and jump-forms aren’t just construction essentials – they’re massive branding opportunities. This is where Skyline Branding utilising Crane Signage truly comes to life.
- Turns worksites into bold vertical billboards
- Push brand visibility higher with every new floor
- Create instant recognition across the skyline
- Deliver large-scale, high-impact advertising that can’t be missed
Over the past year, we’ve produced a range of crane and jump-form signs that have shaped Perth’s city skyline by adding colour, scale, and serious brand presence.
Our Collaboration History
We’re trusted by multiple clients across the construction industry; from major builders to crane specialists. These partnerships allow us to deliver high-impact crane and jump-form signage on some of Perth’s most significant projects.
Some of our clients include:
- Assemble Building Co
- ADCO
- Built
- Edge Construction
- Icon
- Multiplex
- Ogilvie Apartments
- PACT
- Urban Crane
- WA Universal
Together, these clients help shape Perth’s skyline and our signage helps their brands rise with it.
The Power of High-Rise Signage
Cranes and jump-forms offer more than height, they deliver unmatched brand exposure. Their size turns active worksites into advertising platforms that capture attention long before a project is finished.
Key Benefits:
- Massive visibility from long distances
- Instant brand recognition across the skyline
- Early brand presence while construction is underway
Lighting takes this even further. Integrated LED systems keep signage bright during both day and night, maximising exposure around the clock. Our ECU City Campus sign, for example, uses a white neon rope with 200+ LED lights to create a strong halo effect that stands out sharply against the night sky.
Customisation:
- Unique colours, layouts and design elements
- Tailored messaging to match brand identity
- Scalable formats for cranes, jump-forms and high-rise equipment
Together, these elements create powerful, high-impact marketing that not only marks a project but lifts a brand high above the skyline.
Behind the Build
Skyline branding with Crane Signage starts with a clear, streamlined process. From quote to installation in just 11 weeks, every step is planned for speed and precision.
Once your quote is approved, our designers and engineers create a fully customised solution to suit your crane or jump-form. Our manufacturing team then builds each sign for strength, durability, and accuracy at height. Before heading to site, we complete a full test install at the crane supplier’s yard to make sure everything fits and functions as it should.
Our workflow includes:
- Custom engineering and design
- Section-by-section manufacturing for safe lifting and transport
- Project-specific wiring and lighting
- Test installation at the crane supplier’s yard
- Final fit-off before delivery to site
Every crane is different. Each sign is engineered to suit the structure, loads, and safe access for the crane crew. With jibs sitting over 120 metres above ground, signs must withstand constant wind, vibration, and flex.
Signs are:
- Built in sections
- Wired to project specs
- Installed and tested at the yard at least five days before transport
This leaves no room for delays and demands tight coordination with crane suppliers.
Jump-form signage is about scale and presence on the building itself. At ECU City Campus, two jump-form signs span 10m x 6m, rising with the structure as each level is poured. They stay in place for the duration of the build, delivering continuous, high-impact branding on the formwork as the project climbs.
When crane signage and jump-form signage work together, brands gain maximum exposure at height and across the skyline.
Why Signs and Lines?
At Signs & Lines, we turn construction sites into high-impact branding moments. Our team delivers fast turnaround times, custom-engineered solutions, and durable signage built to perform at height. With experience across major WA projects, we manage every step, from design and manufacturing to testing and installation with precision and care. We create signage that doesn’t just appear on the skyline but genuinely stands out on it.
For more information, contact us on +61 8 9274 5151 or email us.
